Global Instant Noodle Demand Exceeds 124 Billion Servings, China and Hong Kong Lead
Thestandard · 1 SOURCESabout 1 hour ago1 MIN
Summary
Global demand for instant noodles climbed to more than 124 billion servings last year, with China and Hong Kong retaining their position as the world's largest market, according to the latest figures from the World Instant Noodles Association . Worldwide consumption reached 124.21 billion servings in 2025, up about 0.7 percent from 123.31 billion a year earlier . The top three markets remained unchanged, with India recording notable growth from 8.82 billion to 9.60 billion servings .
Key Points
- China and Hong Kong combined consumed 43.27 billion servings in 2025, down from 43.80 billion in 2024
- Indonesia ranked second globally with 14.54 billion servings, followed by India at 9.60 billion
- Hong Kong consumers favor seafood broths, particularly shrimp and fish flavors, along with beef and pork-bone varieties
- India's instant noodle market grew 8.8 percent year-on-year, driven by masala curry and chicken tikka flavors
- The industry faces rising input costs due to US trade policy changes and Middle East tensions
Why It Matters
The continued growth in instant noodle consumption, particularly in Asia, underscores the product's role as an affordable food staple amid economic uncertainty, while rising production costs could pressure pricing and profitability for manufacturers across the region .
The continued growth in instant noodle consumption, particularly in Asia, underscores the product's role as an affordable food staple amid economic uncertainty, while rising production costs could pressure pricing and profitability for manufacturers across the region .