NWS Qingyuan hotel tops 90% Golden Week occupancy
On.cc · 3 SOURCES1 day ago2 MIN
Summary
New World Development said its Qingyuan New World Hotel benefited from the growing trend of Hong Kong residents taking short breaks in mainland Guangdong cities beyond Shenzhen and Zhuhai. During the National Day Golden Week, the hotel’s occupancy rate exceeded 90% on each of the first five days from October 1 to October 5, with two days reaching full occupancy. Hong Kong guest stays during the holiday rose nearly 15% from a year earlier, led mainly by family travellers with an average party size of about 3.5 people. Ahead of the Chung Yeung Festival holiday on October 18 and the statutory day off on October 19, the hotel has introduced Hong Kong-exclusive offers to capture more cross-border leisure demand.
Key Points
- New World said the Qingyuan property posted occupancy above 90% from October 1 to 5, and was fully booked on two of those days.
- Hong Kong travellers’ stays increased by nearly 15% year on year during Golden Week, with family guests dominant and average occupancy of 3.5 people per booking.
- The company expects demand to stay firm over the Chung Yeung Festival long weekend, with October 18 falling on a Sunday and October 19 designated as a statutory holiday.
- Located in Sankeng Town, Qingyuan, the hotel opened in 2020 on a site of nearly 1.3 million square feet and was designed by Japan’s KKS Group.
- Hong Kong guests who check in with a Home Return Permit can receive pickleball court access, a games room session, archery and a RMB200 dining voucher until March 31, 2027.
Why It Matters
For Hong Kong readers, the figures point to how quickly short-haul mainland leisure trips are becoming a mainstream family travel option, especially when public holidays create three-day breaks. The hotel’s targeted promotions also show operators are competing more directly for Hong Kong spending by tailoring packages around transport convenience, family activities and bundled on-site benefits.