uSMART Opens Mong Kok, Tsim Sha Tsui Branches, Launches US Pre-Market Options
On.cc · 1 SOURCES1 day ago2 MIN
Summary
Hong Kong fintech broker uSMART has launched two new branches in Mong Kok and Tsim Sha Tsui, significantly expanding its offline service network across the city. The company also announced the introduction of US stock pre-market options trading, enabling investors to react to market news and corporate earnings data during evening hours. With additional branches planned for Central, Causeway Bay, and Sheung Shui, uSMART aims to establish a presence in every district under its "zero-distance service" vision.
Key Points
- uSMART officially opened branches in Mong Kok and Tsim Sha Tsui (Leung's Mansion), strategically located near the respective MTR stations
- Executive Director Li Jianhan stated the network will grow to 16 branches by year-end, covering Hong Kong Island, Kowloon, and the New Territories
- New branches are planned for Central, Causeway Bay (East Point Road), and Sheung Shui (San Fung Road), with Tsim Sha Tsui and Causeway Bay each getting a second branch
- The US pre-market options service operates from 4:00 AM to 9:30 AM US Eastern Time, corresponding to 4:00 PM to 9:30 PM Hong Kong time
- The firm will launch Hong Kong stock options and Hang Seng Index options trading within the year to broaden its derivatives product lineup
Why It Matters
The expansion reflects growing demand for flexible, around-the-clock investment tools among Hong Kong retail investors seeking to diversify beyond local markets. By enabling evening trading of US pre-market options, uSMART addresses a practical pain point for investors who previously had to sacrifice sleep to respond to overnight Wall Street developments.
The expansion reflects growing demand for flexible, around-the-clock investment tools among Hong Kong retail investors seeking to diversify beyond local markets. By enabling evening trading of US pre-market options, uSMART addresses a practical pain point for investors who previously had to sacrifice sleep to respond to overnight Wall Street developments.