Actor-turned-Executive Ma Tsun-wai Visits Yunfu 15 Times in Five Months for Health Business Expansion
SingTao · 1 SOURCESabout 2 hours ago5 MIN
Summary
Yansheng Group (6893), a Hong Kong-listed health products company, announced that its Vice Chairman and Co-CEO Ma Tsun-wai (馬浚偉) attended the China RCEP Fourth Industrial Cooperation Conference held in Xinxing County, Yunfu City, Guangdong Province, on October 18. Ma revealed that in just five months since joining the company, he has made 15 visits to Yunfu, covering Xinxing, Luoding, and Tiantang Township, quipping that this frequency exceeds his trips to his hometown. The group is leveraging Yunfu as a strategic base to expand its greater health business, incorporating wellness tourism alongside its traditional health product lines.
Key Points
- Ma Tsun-wai has visited Yunfu 15 times in five months, making trips to Xinxing, Luoding, and Tiantang Township, exceeding his visit frequency to his hometown
- The group focuses on "pharmaceutical-food homology and Eastern dietary cultivation" as its core development philosophy, with products including children's herbal formulas like Seven-Star Tea and Kaima Tea
- Yansheng Group is developing wellness cultural tourism, combining cultural education on medicinal food homology, health experiences, and tourism integration through its Yunfu Creative Industrial Park
- The company's long-term vision is "Based in China, facing Asia, going global," while using Hong Kong as its brand and management headquarters
- Beyond children's products, the group is expanding to serve all age groups with diversified health products and lifestyle-oriented wellness solutions
Why It Matters
This collaboration between a prominent Hong Kong entertainment figure and a listed health company signals growing cross-border integration in the greater Bay Area, where Hong Kong's brand management expertise combines with mainland industrial resources. The expansion into wellness tourism reflects a broader trend in the health industry shifting from product sales to lifestyle experiences, potentially creating new business models for Hong Kong companies seeking growth opportunities in the mainland market.
This collaboration between a prominent Hong Kong entertainment figure and a listed health company signals growing cross-border integration in the greater Bay Area, where Hong Kong's brand management expertise combines with mainland industrial resources. The expansion into wellness tourism reflects a broader trend in the health industry shifting from product sales to lifestyle experiences, potentially creating new business models for Hong Kong companies seeking growth opportunities in the mainland market.