South Park Rebrands as South America to Mock Trump
SingTao · 2 SOURCESabout 3 hours ago1 MIN

Summary
South Park said on September 8 that its upcoming 29th season will be released under the new title South America, turning its own logo into a joke about Donald Trump’s recent place-renaming drive. The show’s creators used a spoof announcement on social media to mock both Trump’s naming campaign and the willingness of major companies to follow such changes.
Key Points
- The official announcement was posted on X on September 8, with the word “Park” in the South Park logo replaced by “America.”
- Creators Matt Stone and Trey Parker said they were inspired by the “courage and patriotism” of Apple and Google, in a clearly sarcastic statement.
- The satire targeted Trump’s recent pushes to rename the Gulf of Mexico as the Gulf of America and Lake Ontario as Lake America.
- SingTao said the move also followed Trump’s AI-generated Truth Social video proposing that New Mexico be renamed “New America.”
- SingTao reported that the newly titled season 29 of South America is scheduled to premiere on September 16 and stream globally on Paramount+
Why It Matters
For Hong Kong viewers, the episode rollout shows how a long-running US cartoon is still using branding itself as part of political satire, not just its storylines. It also keeps attention on how entertainment groups, tech platforms and political power are being drawn into the same culture-war disputes over names and symbols.