Licensed Estate Agents in Hong Kong Rise to 20-Month High as New Project Sales Surge
SingTao · 2 SOURCESabout 2 hours ago5 MIN
Summary
The number of licensed estate agents in Hong Kong has risen to its highest level in 20 months, according to the latest data from the Estate Agents Authority (EAA). As of end-September 2026, the total count stood at 38,363 agents, representing a month-on-month increase of 200 persons or 0.5% from August's figure of 38,163 . This surge marks the most significant single-month growth since February 2023, when 231 agents were added . The upward trend reflects improving sentiment in the overall property market, particularly driven by robust sales of new development projects.
Key Points
- As of end-September 2026, Hong Kong had 38,363 licensed estate agents, a 20-month high since January 2025
- The month-on-month increase of 200 agents represents the largest single-month jump since February 2023
- The current figure still falls 4,045 agents short (approximately 9.5%) of the historical peak of 42,408 recorded in February 2022
- Individual licence (E牌) holders increased to 17,545 (+9 month-on-month), while salesperson licence (S牌) holders rose to 20,818 (+191)
- Branch office registrations increased to 6,587 outlets, recovering 5 branches after two consecutive months of decline
- Estimated September property registrations reached approximately 6,400 transactions, translating to roughly 6 agents competing for each deal
Why It Matters
The sustained growth in licensed agents signals renewed confidence in Hong Kong's property market, which had experienced a prolonged downturn since the 2022 peak. With competition remaining fierce at approximately six agents per transaction, the influx of new agents may intensify price competition and drive better service standards to secure deals. This trend could also serve as a leading indicator of broader economic recovery, as the property sector traditionally leads Hong Kong's economic cycles.
The sustained growth in licensed agents signals renewed confidence in Hong Kong's property market, which had experienced a prolonged downturn since the 2022 peak. With competition remaining fierce at approximately six agents per transaction, the influx of new agents may intensify price competition and drive better service standards to secure deals. This trend could also serve as a leading indicator of broader economic recovery, as the property sector traditionally leads Hong Kong's economic cycles.