Golden Week Kickoff: Hong Kong Internet Cafes, McDonald's See Modest Tourist Influx
HK01 · 1 SOURCESabout 2 hours ago5 MIN

Summary
Hong Kong's October 1 Golden Week holiday got underway with internet cafes and McDonald's branches in busy tourist districts reporting only marginal increases in visitor traffic compared to ordinary days. An HK01 reporter conducted overnight observations at three McDonald's locations and two Mong Kok internet cafes in the early hours of October 1, finding that customer volumes at these venues remained largely consistent with typical weekdays despite the influx of mainland holidaymakers.
Key Points
- An internet cafe in Mong Kok's Wu Sik Sang House (胡社生行) was operating at approximately 90 percent capacity around 2am on October 1, with most patrons being local Hong Kong customers and a slight increase in mainland visitors .
- The Gold Chicken Plaza (金雞廣場) internet cafe in Mong Kok was at least 70 percent full, with roughly half local and half mainland customers, a pattern consistent with normal days .
- A woman from Wuxi, Jiangsu Province brought her children to the Gold Chicken Plaza internet cafe, explaining she had already spent two nights in Hong Kong and planned to stay two more nights at a hotel costing approximately 700 yuan per night before proceeding to Macau .
- The McDonald's branch on Peking Road in Tsim Sha Tsui operated at only 80 percent capacity with half the restaurant open, primarily serving mainland visitors, several of whom were sleeping at tables with luggage nearby .
- The McDonald's outlet at Portland Street in Mong Kok's Man Wa Building recorded the lowest occupancy at just 20 to 30 percent, attracting a mix of mainland youth, foreign visitors, and sleepers .
Why It Matters
The subdued traffic at these typically bustling venues suggests that while Golden Week has brought additional mainland visitors to Hong Kong, the pattern of consumption may be shifting away from traditional budget-friendly spots like McDonald's toward other retail or entertainment options . This trend warrants monitoring as it could affect businesses that have historically relied on holiday tourist spending.
The subdued traffic at these typically bustling venues suggests that while Golden Week has brought additional mainland visitors to Hong Kong, the pattern of consumption may be shifting away from traditional budget-friendly spots like McDonald's toward other retail or entertainment options . This trend warrants monitoring as it could affect businesses that have historically relied on holiday tourist spending.