Creamy Mami pop-up opens at Times Square
AM730 · 1 SOURCES1 day ago2 MIN
Summary
A limited-time pop-up for the classic magical girl anime Creamy Mami will run at Times Square in Causeway Bay from September 27 to October 14. The shop is themed around an 1980s backstage dressing room, recreating the moments before the character goes on stage with pink and purple retro decor and character displays. Organisers say the store will offer more than 50 new merchandise items, including several exclusives available only at the Times Square run. It will also bring in a Japan-shipped LOVE SUBTLY retro line and the Pixel Art retro pixel series, which is appearing in Hong Kong for the first time
Key Points
- The pop-up will be held on the B1 floor of Times Square, Causeway Bay, from September 27 to October 14, opening daily from 11:30am to 9pm
- From September 27 to October 1, entry will be by reservation only, with booking registration starting on September 26 through a designated website
- The venue design includes an “ON SHOW” lightbox, a giant pink full-length vanity mirror, pink high stools and a heart-shaped vinyl record wall
- More than 50 new items include a rotating mirror keychain styled after the transformation compact and enamel pin and embroidered patch sets exclusive to Times Square
- Japan-imported merchandise includes the LOVE SUBTLY retro series, while the Pixel Art retro pixel series makes its Hong Kong debut with accessories and stationery
Why It Matters
For Hong Kong fans of older Japanese animation, the event offers a rare in-person retail experience built around a nostalgic 1980s visual concept rather than standard shelf merchandising. The reservation-only arrangement for the first five days also suggests organisers expect strong demand for exclusive goods and photo spots at a major Causeway Bay mall