local · Hkgov

Hong Kong media interns gain Hunan TV exposure

about 2 hours ago2 MIN
Hong Kong media interns gain Hunan TV exposure

Summary

Sixteen Hong Kong tertiary students are taking part in a three-week placement at Hunan Satellite TV in Changsha under the Youth Internship Programme at Hunan on Media Industry. The internship places them inside variety-show production teams, giving them practical exposure beyond classroom study as they weigh future paths in journalism, public relations and advertising.

Key Points

  • The programme sent 16 Hong Kong tertiary students to Hunan Satellite TV’s production hub in Changsha, known as the “Colourful Box”, for a three-week internship .
  • The Youth Internship Programme at Hunan on Media Industry is jointly organised by the Home & Youth Affairs Bureau, Hunan Satellite TV and the Journalism Education Foundation .
  • Interns were assigned to three variety shows, including a cooking competition, a singing contest and an entertainment programme, broadening exposure beyond traditional news work .
  • Their duties include pitching game concepts, assisting with blocking rehearsals and carrying out desk research for programme production and advertising-related work .
  • Sophia Chong, a second-year Journalism & Communication student at Hong Kong Shue Yan University, said the placement helps her explore majors such as public relations, advertising or news reporting .

Why It Matters

For Hong Kong students facing a fast-changing media industry, the internship offers a rare chance to test different roles before choosing a specialisation . Secretary for Home & Youth Affairs Alice Mak said the programme helps young people understand the mainland media landscape and industry trends more directly .