business · HK01

Five-Corpse Haunted Unit Re-Listed 30% Higher at HK$2.98 Million

1 day ago2 MIN
Five-Corpse Haunted Unit Re-Listed 30% Higher at HK$2.98 Million

Summary

A notorious haunted apartment in Kowloon Bay's Telford Gardens linked to a five-death case has been re-listed for auction at HK$2.98 million, representing a nearly 30% increase from its previous failed auction price of HK$2.6 million. The asking price remains about 50% below market value for comparable units, which trade for over HK$6 million. A veteran investor known as the King of Haunted Houses has questioned the pricing strategy, saying the owner appears ambitious and full of confidence.

Key Points

  • The unit is located in Block C, low floor, Telford Gardens, Kowloon Bay; spans 556 square feet with two bedrooms
  • Currently rented at HK$11,000 per month, with lease expiring on September 17, 2026; auction scheduled for September 16
  • The property was previously auctioned in March 2026 at HK$2.3 million, failed to meet reserve price at HK$2.6 million despite attracting four potential buyers and even the Ghost King Pan Siu-chung attending
  • The original owner purchased the flat in August 2007 for HK$1.1 million; normal comparable units now exceed HK$6 million
  • King of Haunted Houses Ng Kwun-lau described the pricing as showing ambition and confidence, noting difficulty in attracting buyers at this price

Why It Matters

This auction will test whether Hong Kong's market for stigmatized properties can support owner pricing above previous market-clearing levels, especially as the owner previously attempted to list at HK$4.98 million. The outcome will signal whether improving market sentiment is strong enough to overcome the psychological barriers associated with haunted properties .
This auction will test whether Hong Kong's market for stigmatized properties can support owner pricing above previous market-clearing levels, especially as the owner previously attempted to list at HK$4.98 million. The outcome will signal whether improving market sentiment is strong enough to overcome the psychological barriers associated with haunted properties .

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