Meituan's Xiaoxiang Supermarket Opens First Shenzhen Branch Near Border
AM730 · 1 SOURCESabout 3 hours ago2 MIN
Summary
Meituan has launched its first Xiaoxiang Supermarket in Shenzhen at Link Central City in Futian, offering Hong Kong shoppers a new destination for fresh produce and specialty items . The store features a dedicated Chaoshan beef section with same-day slaughtered meat, durian products, and a popular milk salt cheese stick private label item . Located just two metro stops from Futian Port, the supermarket provides seafood processing services starting from 10 yuan .
Key Points
- The supermarket is located at B1, Link Central City, Futian District, accessible via Metro Lines 1 and 4 at Convention Center Station, or a 5-minute walk from Futian High-Speed Railway Station .
- Business hours are 10:00 to 22:00 Monday to Thursday, extending to 22:30 on Fridays through Sundays .
- The seafood section offers black tiger shrimp, swimming crabs, and Boston lobsters, with processing services priced from just 10 yuan .
- The Chaoshan beef section features fresh-daily cuts including tenderloin, chuck flap, and brisket fat, with prices starting from 15 yuan .
- The bakery section bakes fresh daily and offers durian-themed desserts alongside the popular milk salt cheese strips praised for their rich cheese aroma .
Why It Matters
With the opening of Xiaoxiang Supermarket, Hong Kong shoppers now have a third major retail option in Shenzhen alongside Hema and Sam's Club, potentially intensifying competition for grocery spending north of the border . The store's proximity to the Futian Port checkpoint and bilingual service orientation suggests it is actively targeting cross-border consumers seeking premium fresh food and specialty items at competitive prices .
With the opening of Xiaoxiang Supermarket, Hong Kong shoppers now have a third major retail option in Shenzhen alongside Hema and Sam's Club, potentially intensifying competition for grocery spending north of the border . The store's proximity to the Futian Port checkpoint and bilingual service orientation suggests it is actively targeting cross-border consumers seeking premium fresh food and specialty items at competitive prices .