HKMU Student Wins Disneyland Internship Through Illustration Contest
SCMP · 1 SOURCESabout 2 hours ago2 MIN
Summary
Chloe Tong Tsam-yu, a Creative Advertising and Media Design student at Hong Kong Metropolitan University, secured Hong Kong Disneyland's first tertiary illustration contest last summer with her Stitch-themed entry. The victory earned her an internship with the merchandise team, where she helped create a new product line featuring plush key chains, water bottles, postcards, pouches and T-shirts. Justin Chan Wai-yin, Merchandise Operations Integration Manager at Hong Kong Disneyland Resort, noted the contest was staged to mark the resort's 20th anniversary, inviting art and design students from selected institutions to showcase their talent.
Key Points
- Chloe Tong Tsam-yu, a Creative Advertising and Media Design student at Hong Kong Metropolitan University, won HKDL's inaugural tertiary illustration contest
- Her winning entry featured Stitch with the concept "Stitch Up the Spring," inspired by the character's story of companionship with Lilo
- The top prize was an internship with the Hong Kong Disneyland merchandise team, which she completed successfully
- During her internship, she and colleagues created a product line including plush key chains, water bottles, postcards, pouches and T-shirts
- Hong Kong Disneyland Resort staged the contest to mark its 20th anniversary, inviting art and design students from selected institutions
Why It Matters
The initiative demonstrates how major entertainment brands are investing in emerging local creative talent, offering students a pathway from academic study to industry experience . For Hong Kong's design students, such programmes provide rare opportunities to apply classroom skills to real commercial projects with international brands.
The initiative demonstrates how major entertainment brands are investing in emerging local creative talent, offering students a pathway from academic study to industry experience . For Hong Kong's design students, such programmes provide rare opportunities to apply classroom skills to real commercial projects with international brands.