MTR Malls Launch Halloween 2026 with Horror Stories, UFOs, Cantopop
AM730 · 1 SOURCESabout 4 hours ago2 MIN
Summary
MTR Corporation's five flagship malls—THE SOUTHSIDE, The Mall San Po Kong, Maritime Bay, PopCorn, and The LOHAS Tseung Kwan O—are unveiling synchronized Halloween celebrations starting October. THE SOUTHSIDE will host "THE TOYrifying SOUTHSIDE Fear Festival" from October 2 to November 1, featuring an array of sinister toy characters, a towering 4-meter Fear Box installation, and the signature purple-orange bear mascot EyeBeerBeer near the LG Atrium .
Key Points
- THE SOUTHSIDE presents Cantopop Halloween Night on October 24 with DJ Cantomania and The Flame band, followed by Asian Wave Halloween Night on October 31 featuring Asian pop hits and dance tracks .
- The Mall San Po Kong's HalloWAI x Hong Kong Ghost Stories runs October 2-31, showcasing 50 local supernatural legends including a 5.5-meter giant Fox Spirit, the Braid Girl, Lotus Pond Ghost, and Aberdeen White Tiger, designed in collaboration with local creative brand Butaniku .
- Maritime Bay introduces Alien Buddy Lost Halloween Night with a 6-meter giant UFO centerpiece, alien character meet-and-greets, and drone performances on October 18, 25, and 31 at 3 PM and 4 PM .
- The joint MTR Mobile badge collection spans all five malls—collecting 15 specific badges at The Mall San Po Kong earns participants themed stickers and e-coupons .
- Spending HK$500 or HK$800 at designated malls enters customers into prize draws with a total of 77,000 gifts and e-coupons up for grabs .
Why It Matters
These coordinated Halloween activations across MTR's retail portfolio reflect the growing importance of experience-driven commerce in Hong Kong's competitive shopping mall landscape. By blending local cultural elements—particularly Hong Kong ghost folklore—with international entertainment formats, the events cater to both nostalgic residents and tourists seeking culturally authentic experiences during the peak Halloween season .
These coordinated Halloween activations across MTR's retail portfolio reflect the growing importance of experience-driven commerce in Hong Kong's competitive shopping mall landscape. By blending local cultural elements—particularly Hong Kong ghost folklore—with international entertainment formats, the events cater to both nostalgic residents and tourists seeking culturally authentic experiences during the peak Halloween season .