New Property Sales Surge as Hung Hom Projects Dominate Weekend Market
SingTao · 1 SOURCESabout 3 hours ago6 MIN

Summary
Hong Kong's new property market continued its momentum on Sunday (November 15, 2026), with over 57 first-hand transactions recorded across the city. The spotlight fell on Hung Hom, where The Quinns (瑅海) — a joint venture between Sun Hung Kai Properties, China Merchants Land, and the Urban Renewal Authority — launched a fresh round of price list sales that drew numerous prospective buyers to the Tsim Sha Tsui office showroom. The development sold 38 units from its price list on the day, while also closing 3 platform units via tender. Meanwhile, Henderson Land's E Club (映匯) in the same district achieved 8 consecutive sales, generating over HK$68.8 million, underscoring healthy market appetite for well-located residential stock.
Key Points
- The Quinns sold 38 units through price list sales on Sunday, with the highest-priced unit being Tower 2, 28/F, Unit A5 (505 sq ft, 2-bedroom with storage) at approximately HK$12.89 million, translating to HK$25,523 per sq ft
- Three platform units at The Quinns were sold via tender, including Tower 1, 5/F, Unit B1 (420 sq ft, 2-bedroom with enclosed kitchen and 202 sq ft platform) at roughly HK$9.87 million, or HK$23,488 per sq ft
- The Quinns has sold 334 units in total since launch, amassing approximately HK$3 billion in proceeds; the project comprises 451 units ranging from 339 to 1,147 sq ft with an expected completion date of September 30, 2028
- E Club recorded 8 new transactions on Sunday, with unit prices ranging from approximately HK$7.40 million to HK$9.32 million, equating to HK$21,503 to HK$25,683 per sq ft
- Henderson Land's One Irving Phase 2 in To Kwa Wan also recorded one sale (Tower 2, 20/F, Unit J, 464 sq ft, 3-bedroom) at HK$11.17 million with a price per sq ft of HK$24,067; the group's combined daily sales reached nearly HK$80 million
Why It Matters
The strong sales performance across multiple Hung Hom and Kowloon City projects signals that buyer confidence remains resilient despite broader economic headwinds. The concentration of transactions around MTR-connected developments with sea views highlights the continued premium placed on location and transportation accessibility in Hong Kong's residential market. The successful launch of Prince Edward One's 16 units by tender later this week further indicates developers' willingness to test market waters with diverse product offerings, from studio to 3-bedroom units, as inventory clearance proceeds at a steady pace .
The strong sales performance across multiple Hung Hom and Kowloon City projects signals that buyer confidence remains resilient despite broader economic headwinds. The concentration of transactions around MTR-connected developments with sea views highlights the continued premium placed on location and transportation accessibility in Hong Kong's residential market. The successful launch of Prince Edward One's 16 units by tender later this week further indicates developers' willingness to test market waters with diverse product offerings, from studio to 3-bedroom units, as inventory clearance proceeds at a steady pace .